Prologue

Prologue: In a walnut shell

Evolution is like a miracle worker. Innovation is the
product of its spell. From the sorcery of the spider’s
web with its remarkable strength and flexibility, to the
mystique of the sonar system that enables dolphins
and bats to navigate with such precision, science
looks with envious eyes at the way nature has solved
the same challenges it faces.

It is the same with the economy. Most of the great
advances that have been mankind’s good fortune to
experience were not planned. They came by chance,
and were thrown up by the force of economic
evolution.

Yet we often fall into the trap of seeing evolution as a
metaphor for a straight line of unremitting progress.
It is not like that all.

Sometimes the world can change only very gradually.
In the case of nature, aeons; in the case of the
economy, centuries. Then something can happen, and
this in turn can spark off a new chain of events with
unpredictable results. Just as evolution sometimes
works in spurts, charged by some external shock, the
evolution of wealth creation is often dependent on a
form of trigger akin to a Darwinian economic shock.
We are in the process of experiencing such a shock
now. But the outcome is not easy to predict. We may
see a remarkable lift in the standard of living, or we
could plummet into chaos as if we had been riding the
greatest bubble of all, but which has burst in
terrifying fashion.

How can we manipulate this Darwinian shock to our
advantage? It seems we must first learn wisdom, to
recognize that trends change. To recognize that, on
close examination, what we thought were patterns
may actually be illusions. And above all, we must
learn to ditch our hubris without losing the magic of
our courage.


Our error – the lesson of history

We are a gullible species.

If you go along with Mr Darwin’s theories, then you
probably believe we have been around for around
150,000 years, and most likely began our short
period of existence in the Rift Valley region of Africa.
‘Wise man’ – that’s what Homo sapiens means. Yet
for this modern, incredibly complex world we now find
ourselves in, we are terribly badly adapted.

The late journalist Miles Kington once described
knowledge as knowing a tomato is a fruit, and
wisdom as knowing not to put it in a fruit salad.
The truth, though, is that right now we are neither
wise nor knowledgeable.

Perhaps one of the wisest men who ever lived was the
Ancient Greek philosopher Socrates, and yet, his
special claim to seer-like wisdom was this: Socrates
claimed ignorance; to his way of thinking knowledge
was something we can rarely possess.

On the other hand, it may be true to say that wisdom
is a function of the scale of the survival challenge. In
the days when we were busy avoiding leopards and
dancing around a fire, we knew what we needed for
our communities of 150 or so souls to survive.

Wisdom was thrust upon the elders who, by the time
they had made old bones, appeared to know just
about all that could be known.

The laws of natural selection say we need to survive
only long enough to bring our children up to the point
where they are strong enough to look after
themselves. But maybe ‘wise man’s’ unique selling
point was that for him, or her, wisdom was a valuable
commodity. It was useful to have tribe members who
were old and wrinkled, and slow and oh, so very wise.

The world has changed profoundly since that time.
If wisdom is indeed built upon our past experiences,
then what use is this wisdom when experiences are
changing so fast?

They say history repeats itself, and yet the changes we
have seen in recent years are without precedent. Take
the credit crunch. Alan Greenspan called it a ‘once in a
hundred years credit tsunami’. Yet surely he was
wrong. For one thing, it seems the modern economy is
less than 200 years old. There simply isn’t enough data
to say whether the credit crunch is a once in a hundred
years event or not. Besides, there was nothing once in
a hundred years about it. The crisis had no precedent.

So, if wisdom is born of experience, how can it help our
understanding of this unique event?

Winston Churchill once said: ‘The further backward
you look, the further forward you can see.’ But on this
occasion, Britain’s war-time leader was only partially
right. History is the story of random events that were
unpredictable before they happened.

The economist Galbraith once cynically opined: ‘The
only possible benefit of economic forecasting is that
it makes astrology look respectable.’ The same can
be said of those who try to forecast the future by
looking into the past.

History only repeats itself with the benefit of
hindsight. In other words, the repetition of history is
an illusion. But that does not mean there is no lesson
in history. If we take a broader view of how things
develop we can at least see recurring themes.
See it in musical terms. History is not like classical
music following a formal structure, but is more like
jazz, full of improvisation.

For that reason, Mark Twain was the closest to the
truth when he proclaimed: ‘History never repeats
itself, but it rhymes.’

And as we all know, for a rhyme to work, it must
follow a beat.

So maybe by listening to the rhythm of history, and
then by throwing in some ideas from economics and
evolutionary theory, we can start to understand – and
we can, after all, acquire wisdom. So, to recall the
words of the songwriters Jimmy Page and Robert
Plant: ‘If you listen very hard, the tune will come to
you at last ….’


The opportunity

Put yourself into these shoes. They contain the feet
of an investor about to step into a Californian elevator
during the height of the dotcom craze. These are feet
that belong to a cynic. The shoes may shine with
polish, but the soul of their wearer is pragmatic and
shrewd.

Into the elevator a couple of pairs of trainers also
tread. Both pairs support students, young, fresh
faced, with naïve charm. And as the nine of you,
that’s you, the two students and the six items of
footwear travel to the top floor a sales pitch is begun.
It’s the classic elevator pitch, and you are on the
receiving end.

These students have some hare-brained idea for a
search engine. For your pragmatic mind this is a no
go. Dotcoms are over priced, you correctly reason.
Not for you another investment into a wing and a
prayer and dotcom idiocy.

You are right, of course; dotcoms crash soon
afterwards, but you are right only up to a point. For
these two young men are none other than Larry Page
and Sergey Brin. The company they are trying to get
backing for goes by the name of Google. If only you
had been one of those early backers, then today you
would have seen a thousandfold return on your
money. Your shoes could have been coated in gold.
Innovation is like that. It is not predictable, and yet
there is a rhythm. We may not know what form it will
take, or where or when, but we do know that if we
set the right environment, the beat of innovation will
stretch on.


The Darwinian shock

Imagine that the story of our economic evolution is
represented by a torch, the kind of torch we see
athletes carrying during the build up to the Olympic
games. Now, imagine that the torch from the time our
evolution diverted from the rest of the apes, through
to the point when many of our ancestors migrated
from Africa and then later into cities, and then right
on to the Industrial Revolution, was carried by a
tortoise.

Natural evolution operates at three speeds: slow,
dead slow and stop. It seems that for much of our
history the trajectory of our economic evolution was
akin only to the latter two of these categories.

Then, around 1820, something extraordinary
happened. It was as if a rocket was inserted inside
the tortoise’s shell, or perhaps as if the torch was
passed on to a hare. From that moment, it all seemed
to change. Most of the wealth creation that has ever
occurred took place over the last 190 or so years.

This begs the question, of course, what kind of hare
was it? Was it like the creature from Aesop’s fable,
which was moved by its arrogance to stop its run, so
that eventually the pace set by the tortoise proved
faster? Or for that matter, will the hare move so fast
that it fails to spot the road and the oncoming traffic,
and runs straight into an oncoming carbon-fuelled
disaster? Then again, it could pass the baton on,
perhaps to a cheetah, or even to a bird such as a
swift, which combines speed with stamina.
This is the story of why that change of pace
happened, and whether it will continue, stop or go
into shuddering reverse.


Equilibrium

Evolution can be a gradual process, in which ideas
build upon ideas. This is what most of us think of if
the word evolution is mentioned.
It is like that with the economy, too.

But sometimes evolution can take us down a blind
alley. We can progress so far, and then stop. It is as
if we run into a kind of equilibrium.

Evolution is like Homer Simpson. The famous TV
cartoon character displays a personality which seems
preoccupied with the present. There seems to be no
memory, and absolutely no vision.

Evolution can only deal with the here and now. It has
proven to be an extraordinary mechanism, and has
thrown up adaptations that are the wonder of
science, and yet always it is limited to finding the best
adaptations for the current circumstances. As such it
is not perfect.

See it like a chess player. The grand master may
plan several moves ahead; evolution can only make
a move which optimizes immediate benefit.
Evolution has no way of noticing that if it moves a
pawn to take the opposing side’s queen, the result
may be checkmate for its own king three moves
down the line.

Consider the account of Danny Hillis and the local
maxima. Hillis investigated whether he could generate
a number-sorting program through imitating the
mechanism of natural selection. He programmed his
computer to generate a large variety of mini-programs
by random. They were all hopeless for the task he had
in mind, but a handful were less inadequate than the
rest. Hillis introduced certain parameters. The ones
that were most able to sort numbers survived,
crossbred and mutated. The rest were deleted. After
a few thousand cycles, the computer created a
number-sorting program that was actually quite
effective. The program had evolved.

But alas, the program which resulted was only quite
good. It was inferior to code that could be produced
by a competent programmer. Hillis repeated the
experiment several times and always came up with
similar results.

His solution was ingenious. Hillis programmed a
predator into the system which could destroy code
that had stopped evolving. This forced the code to
evolve in more radical ways, and ultimately led to a
much superior number-sorting program.

In other words, the predator forced the evolution
process to go down paths it might otherwise have
rejected, and some of these alternative routes threw
up an even better adaptation down the line.
In short, sometimes we have to make something
worse before we can improve it. Evolution is not good
at allowing for this.

As a result, catastrophes can prove to be essential
tools for creating new adaptations. Extinctions can be
essential building blocks in evolutionary history.
Frequently, a major shock is the catalyst for change.
It may follow, then, that economic evolution is
powered by two forces. The slow, dead slow and stop
kind of force that Richard Dawkins referred to, and
then sudden change that may occur as if the torch
has been passed on.

This shock can be in the form of a new disruptive
technology, a change in global order, or merely the
coming together of two different cultures that were
formerly isolated. The result can be a puncture in the
equilibrium we had appeared to settle into.


Hubris and wisdom

But while history does not repeat itself, there is a
constant. Maybe this is the constant that gives history
its rhythm. The constant is called human nature.
It seems our wisdom is born from our experiences.
We acquire behaviour, we acquire our views. When
we lived a more simple life, the range of likely
experiences was more restricted than it is in the
modern age. But today we live in a global village
consisting of almost seven billion inter-connected
souls. Today, unlike in the past, a new innovation,
idea, or perhaps a new virus or disagreement
between two cultures, can spread and affect us all at
a pace that leaves us breathless. When risk goes
wrong, it can turn into a contagion.

Over the time of our existence the nature of risk has
changed. Yet we still have to make do with the tool
kit nature provided us with as we became human.

One of our most common habits is to extrapolate
trends and project them into the future. Maybe during
our hunter-gatherer days, when the environment
changed only slowly and the variety of each tribe’s
likely experiences was quite limited, this trait worked
to our advantage.

This characteristic is surely the reason why we have
bubbles. Bubbles occur when we see a trend and
expect it to continue, and our behaviour becomes
self-reinforcing until there’s a crash.

History tells us we are not good at spotting our error
until it is too late. As a bubble grows, we hear no end
of reasons why: ‘This time it is different,’ or ‘Why, it’s
a new paradigm now.’

Bubbles can suck the very life-force out of an
economy, and in a world of seven billion people where
risk is correlated, they could ultimately prove to be
our undoing.

And yet, within this Pandora’s box of ills that our
hubris can create, we find hope.

For the law of unintended consequences has been the
driving force of our social evolution. And just as
bubbles may be our undoing, our tendency towards
irrational exuberance may be our salvation.














Dolphin sonar






















Charles Darwin
























Rift Valley











Socrates







































Winston Churchill














































Shoes













Google logo















Olympic rings

























Aesop




















Homer Simpson













Game of chess









































Richard Dawkins































Yep, that's us. Mike and Kenn. We wrote it :-)





















Pandora and her box

I am convinced. I want to buy the book.